I was recently featured as a Guest Blogger on Bandzoogle.com on the topic of "The Live Performance" and the significant role it plays both in creating more fans and making more money:
Hereʼs a stat that may surprise you: typically 95% of your revenue as a band/musician comes from your live show. If youʼve been looking at your gigs as a promotional tool for your music - youʼve got it backwards. Most artists understand the correlation between a great producer and a great recording, but they fail to recognize the need for the same type of investment (time, energy, money) into their live show. MORE...
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